Failures In Sneaker History : Nike Ovidian

words_Nick DePaula I’ll be completely honest, I had no idea this shoe was even made. Maybe I’d seen it right around the turn of the millennium and have made every effort since to remove it from my memory, but in fact the Nike Ovidian was a real shoe that actually released. Surprisingly bad indeed. As embarassing as it would seem to most, I really do often sit around and talk about shoes with friends in my spare time, as they’re all invested in the sneaker industry in some capacity as well. Naturally the conversation got to awful concepts that never made it, and the Ovidian was brought up by withholder-of-useless-information-extraordinaire Ira. In the fall of 2000, Nike introduced the Ovidian to the ever-unreceptive market, proclaiming it a “3-in-1 shoe” that boasted versatility as its main selling point. The shoe, priced at $85, appeared to offer a skate or performance use at first glance, and by removing the insole, flipping the shoe inside-out and re-inserting the inner bootie, the shoe could also become a more casual option with its more toned down outsole design
Failures In Sneaker History : Nike Ovidian




